Discover the Principles of Attraction and how it can work for your business

principles of attraction


A reader writes “I have heard that the “principles of attraction” can make work significantly easier, particularly for those in customer service or in business development. Can you tell me more about them and how I can make them work for me?”


There are many ways of being that makes us more attractive, more successful and happier at work. Many of them also apply in our personal lives. Here are some of my personal favourites that will help you to be happy with work and happy in life in order to achieve success:


Do what fulfils you

When you spend your days doing what fulfils you, you are attractive to everyone. If you don’t feel fulfilled, you may want to explore whether a move would make a difference, and in the meantime, ask yourself what you need to do to feel more fulfilled in the moment. It might be as simple as noticing the upsides in everything you do, and also coming to terms with and accepting your current situation and letting go of any complaining.


Add value just for the joy of it

When you add value because you enjoy it, people are naturally attracted to you. When you are delivering a piece of work, get into the habit of doing something extra: Ideally something that takes up very little extra time for you, but is attractive to the recipient. Do ensure that whatever you do, you do from a place of pleasure and joy, and not from a place of resentment.


Make others feel special

Sometimes I invite my clients to experiment with imagining that everyone they meet is wearing a sign on their forehead which reads “Make me feel special”! The simple act of noticing this sign and behaving accordingly often does wonders for their relationships, their attractiveness and even their success at work.


You may want to take this further through offering mentoring, being genuinely encouraging, or being supportive in other ways. Different people appreciate support of different kinds, so do ask what would work in each case. At work, when you impact others positively, rather than just serving them, loyalty and a bond are naturally developed. When you develop this new part of yourself, you will notice many payoffs such as increased self esteem, self-worth, and feelings of connectedness.


Be more human

When you are genuine, you are attractive and trustworthy. When you can accept and honour the worst part of yourself, you are naturally more accepting of others. The more you accept others, the more they will be drawn to you.


This weekend, I had a few girl friends for lunch. None of them knew each other. One of my friends told a story which revealed parts of herself including profound jealousy, an emotion which many people are more likely to hide. I watched intrigued, as I saw the other two become more and more drawn to her, and finally requesting her business card with the intention of trying her NLP services.


Get comfortable marketing your talents

Nelson Mandela has been quoted as saying to the world: “Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. We ask ourselves, who am I to be brilliant, gorgeous, talented and fabulous? Your playing small doesn’t serve this world. There’s nothing enlightened about shrinking so that other people won’t feel insecure around you. And as we let our own light shine, we unconsciously give other people permission to do the same”. Putting this into practise means starting with identifying your own talents and then showing them to the world, and in particular your customers and potential customers (or equivalent) if you are in business.


Making the “principles of attraction” work for you is achievable. Many are already living by these principles and enjoying wonderful lives. I feel fortunate to have the natural talents which allow me to facilitate extraordinary results in my clients. If you would like a helping hand with putting the “principles of attraction” into practise for yourself, please do ask me.


What qualities do you find attractive in another person? How does it affect your perception of them?

This article was written by Karen Skehel